Sol de Janeiro is introducing new Body Badalada lotions.

Body care represents one of the largest segments in global beauty. However, innovation has historically lagged in adjacent categories such as skincare and fragrance. 

Each Body Badalada lotion comes in a pump bottle shaped for the brand, which is large and rounded at the bottom and thinner towards the top. Also, each formula comes in its own color.

Additionally, for the first ever, there are now mini versions (100ml) of Body Badalada favorites ideal for any travel or on-the-go moment.

New Badalada Lotions

• Body Badalada Skin Refresh Water Lotion: An ultra-light water-gel lotion delivering 24-hour hydration for fresh, energized skin. Infused with guava leaf, multi-glycerin, and star fruit. It’s scented with Cheirosa 48, in a pink bottle.
• Body Badalada Moisture Melting Lotion: A milk-to-butter formula that absorbs seamlessly, delivering 24-hour soothing hydration with coconut milk, barrier-supporting pro-ceramide, and nourishing Brazilian buriti oil. It’s scented with Cheirosa 39, in a blue bottle.
• Limited Edition Body Badalada Daily Glow Lotion: Introducing a limited-edition lotion for 24-hour weightless, shimmering hydration. It’s scented as Cheirosa 62, in a golden bottle.

Body Badalada lotions reflect Sol de Janeiro’s strategy to use its fragrance authority and brand ecosystem to differentiate itself in the industry.

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